Only Marine Fresh

Only Marine Fresh is an online store to buy fresh seafood. As the name suggests, their products are sourced directly from the deep seas and maintained under the right temperature and guarded with safe packaging to ensure you get as finest and freshest produce as possible until it is delivered to your doorsteps. They wanted us to design a logo for their brand which could portray their brand values and core idea.

To make the brand recognizable and fulfill the objective of the client, we first had to understand the client's requirements, the nature of their brand, values, objectives, the company's traditional values and target audience. According to the requirements, we came up with a few combinations for the logo, font, and color scheme and presented them to the client. From which the client chose one. We worked on the designs finalized by the clients, made some final edits and delivered the final draft to the client. Overall it took around two weeks for this entire process. We were happy with the client's reaction to it! Our goal with this project was to design a logo for the brand that could clearly communicate its brand message to the potential audience. To represent deep seas we used two shades of blue (#185595 & #A9D1EB) and to show it is a seafood brand, we created a simple illustration of a fish and is placed it above the name of the brand. The text “Premium Quality” below the name of the brand, is mentioned to convey that the products of the company are the finest and freshest. You can get a preview of the logo, a few variations of the design and how it looks on the business card and letterhead in the images displayed above.